Q: What do Ari Marcopoulos and Iron Maiden have in common?
A: They are more famous for apparel than media.
Ok, that’s probably not true, at least with regard to Ari, but most buyers of camera bags never will have heard of him — or at best will have confused the super-adventurous-street-photographer with Costa Manos of Magnum. Ari’s work is great (as I would expect after 40 years of shooting), and it pushes a lot of boundaries that frankly need to be pushed, but one real work of his genius is designing a camera bag.
First, let’s dispense with the cutesy Incase video. Not all of that stuff fits in one of these bags, unless you just randomly toss things in and try to zip it up. Also, watching Ari wander into a pond in knee-length shorts might give you this icky voyeuristic feeling. Or watching a golf swing with a messenger bag tightly strapped on might make you experience psychosomatic feelings of suffocation.
Let’s go point by point on the major features/benefits and detriments. If you like Nava Design briefcases, backpacks, and other things, you will love this bag —because the aesthetics are a dead ringer for the Dot Com 2.0 line (or maybe vice versa).
Also, contrary to what one reviewer said, the Ari bag does look like a diaper bag, at least the type they design to make men less reluctant to carry diaper bags. In fact, all camera bags now look like diaper bags. Compare your favorite bag to the Skip-Hop one on the left or the Fisher-Price in the center. Or the Diaper Dude one on the right. “Diaper Dude.” Nuke the site from orbit. It’s the only way to be sure.
But enough diversions. On to the countdown of benefits!
1. Reasonable cargo capacity. You can drop a Fuji 6×9 in no problem – so long as it does not have an external viewfinder attached. Also takes a Rolleiflex with no problem. Obviously also fits a Leica or two.
2. Not ballistic nylon. Grey canvas. Incase has figured out — unlike Domke — that canvas is best put on the outside and that something less abrasive is better on the inside.
3. Plenty of padding. The other thing that is infuriating about Domke is the banging around of equipment. Unless of course you use a padded insert – which pretty mich defeats the whole purpose of a Domke in the first place. The Ari at least has some soft stuff inside.
4. Light colored interior. Not hard to see things. Nowhere for small parts to hide.
5. No decoration. Well, save for a cute step-wedge on the back. The color of the bag might qualify as a good neutral grey for color-balancing purposes.
6. Virtually no labeling on the bag. You can’t read Ari’s signature, and the word Ari (on a small fabric tag) looks like a manufacturer’s label.
7. Zips from the top. This is quieter and more convenient than the flap-over nightmares. Also naturally stays open when unzipped, which is helpful for inserting and removing equipment without scratching.
8. Strap that is adjustable for length while you are wearing it. Really easy – pull the plain metal buckle to tighten, pull the metal buckle with the fabric attachment to loosen. Note this; this bag does not come with directions explaining that.
9. Tripod strap on the bottom. If you bicycle, this can hold an air pump.
10. Slot for an iPad. The furry inner pocket of this does not hold a full-size tablet, but the slot itself does.
Not sure about these things:
1. Grab handle on the side. This is useful provided that your cameras are not going to jump the partitions inside the case if the case is turned 90 degrees. But better than nothing if you want to tie the bag down or pull it off a carry-on bin shelf.2. Rain cover. Not sure because it is something no one will admit to using on account of its, ahem, unique design. Many report using it inside-out. By the way, when you buy the bag, the cover is hidden in a bottom zippered compartment that is very easy to miss.3. Point-and-shoot pocket. If your p/s camera is a thin one that is somehow not going to lose its nice finish by being repeatedly dragged through a […] dentata, the point and shoot pocket serves its intended function. The zippered opening under the magnetic flat is too narrow for any but the thinnest cameras, let alone your hand. Some tests:
- Olympus Stylus Epic (mju 1) (tiny p/s): reasonable fit if you shield the camera from the zipper with your hand
- Yashica T4 Super (midsize p/s): same; a little more snug
- Contax TVS (midsize p/s): gold finish will not be there long
- Canon Sure Shot Multi Tele (fat f/s): no way
- Canon Sure Shot 120 Caption (fat p/s): no way
- Konica Hexar AF (full-size): for the love of God, man, think of what you are doing!
Yet it does have some advantages unrelated to its stated purpose: you could run headphone wires out of it easily, as well as pull your wallet out. But keeping your wallet in a piece of luggage might actually cross the thin line between a camera bag and a man-purse.
Room for Improvement:
1. Set in its ways. It is no secret that Ari designed this bag for his own use – as the video states. It is designed around a Canon 5D, a Leica film rangefinder (as you can see from Incase’s product shot, a Contax G2 has to stand in), and a compact camera (from the looks of it in the video – in the stock photo below, the compact camera is replaced by two rolls of film, an iPhone, and a Moleskine). Other configurations work, but the two removable dividers and the point-and-shoot pocket can only be removed, not repositioned!
The second picture is a real-world load of this bag, showing a chrome-plated Fuji G690BL (don’t ask…), 100/3.5AE lens, 50mm lens and an extra 72mm filter, and a Fuji X100 (looking like a fetal G690BL…). To the left you see a pro-pack of TMY 120. The “point and shoot” pocket holds Sekonic L-358 meter and a Tascam DR-40 audio recorder. The upper zipper pocket holds a spare X100 battery and a 50mm viewfinder.
Here’s another, showing a 2.8GX Rolleiflex (sporting a 2.8F viewfinder/reflex hood…), Leica M typ 240, and SF 58 flash in the main part, a Leica battery and TMY120 in the side pockets, a Rollei E46 filter adapter in the top pocket, and a Tascam and 46mm filters in the point-and-shoot pocket. Now think, with an M10, you could fit an extra folded up piece of A4 paper in the extra 3mm you would have!
2. Uno strap senso unico. The strap only has one direction: worn on the left shoulder, crossing over the body. This is important to remember because there is no double shoulder pad to cover right-shoulder use (in the photo below, you can see that the second pad cannot be moved because it is sewnin place). The orientation also puts the grab handle on the wrong side of the bag. I tested the “wrong” orientation, and indeed it is unconfortable compared to the “correct” one. On a 10-mile pleasure bike ride, this bag with 8 pounds of equipment in it is actually pretty uncomfortable on the shoulder. Part of this comes from the seat-belt-style shoulder strap. It’s a great material, but where right-shoulder use does not have a pad that wraps over the shoulder, the web part of the strap ends up digging into your shoulder.
3. Missing stabilizer. One place where Crumpler wipes the floor with other brands is in the use of a stabilizer strap that helps keep a fully loaded bag from swinging around and hitting the handlbars. Although you can mitigate some of this with the Ari by tightening up the straps, it is still capable of swinging around on you. It can also work its way to being at angles where it might lost stuff out the top if unzipped.
All joking aside, the Ari Marcopolous bag is fairly nice, especially at its closeout price of $120. It is a little quirky and is the kind of thing you would want to buy with a return privilege. Just in case you and Ari are not on the same page.
Note: this discussion starts with the P415 originally released in 1985 (and is based on an example purchased in 2003). The re-introduced P415 (released December 2013) has some changes as noted.
If we are going to discuss a camera bag, let’s at least talk about what makes a good camera bag in general:
- It holds what you need to hold in a way that lets you pull out an individual item without disrupting (or dumping out) other items.
- Its design does not make it hard to insert or remove items. For example, a bag whose opening is noticeably smaller than its “floor” makes it necessary to twist the item around to insert or remove it in the case.
- It does not threaten contact between your equipment and metal zippers, hooks or snaps that might unnecessarily damage your camera.
- It does not accelerate wear and tear on your equipment through contact with other items.
These considerations are why the Platonic form of a camera bag is a padded fabric box with padded dividers. a top flap that exposes all the contents to access, and a shoulder strap. The Domke F-803 is an excellent exemplar, and it is the direct competitor to the Tenba P-415 that is the subject of this article.
Styling. It is a bit ironic that this is described as a “briefcase,” except that it is what a P415 came to resemble given developments in other luggage. In 1985, men generally did not use shoulder-strap briefcases; they used handle briefcases. When this came out, it would have more resembled a tote bag or a carry-on overnight bag. Only in the mid-2000s did this come to look like a laptop computer bag or a shoulder-strap briefcase. Styling is extremely conservative; it’s just black ballistic nylon with black straps and black leather tags (to Tenba’s credit, they are simply embossed and not inscribed in bright colors). Lining is a smooth grey nylon fabric. Most zipper pulls are rubber-coated.
Carrying. This bag has two carry modes. It can be carried by a handle on the top (the top flap must be latched) or by a shoulder strap with a comfortable pad. If you want the strap to go away completely, you can zip it into the gusset used for expansion (so obviously, this is not an option when the bag is “expanded.” The original version of this bag could take optional backpack straps (these anchored at two rings in the lower rear corners of the bag and two under the handle). The backpack strap accessory and its connection points are now history. Although there is a near-universal tendency to label bags like this as “courier” or “messenger” bags, they are in fact shoulder bags. Real courier or messenger bags are more specifically designed to be stable on your back wile biking or hiking.
Main compartment. Tenba says this “holds a DSLR with a battery grip, an attached 70-200 f/2.8 lens, two additional lenses and a flash inside.” This really needs some revision and/or explanation. First, if you are using the supplied PI-13 insert (the bag has no bottom padding) and have not expanded the bag, this will barely fit a camera like a base D700/800 (no MB-D10) plus a long lens. The picture below is more indicative of the actual capacity; note that the shoe-mount flash is the entire width of the insert. In the default configuration, try to avoid thinking that this is a battleship DSLR bag – because it is not. The padded insert/dividers are not stiff enough to drop a DSLR in “nose down.” All of that said, this is a good fit for small DSLRs, mirrorless or rangefinder systems, and small medium-format cameras.
The main pocket has a nylon septum in the front and back that separate the padded insert from the padded sidewalls. Though originally designed for magazines or writing pads, these are actually the ideal places to stick a laptop (in “expanded mode” the bag can take a big-screen Dell e6420), netbook, or tablet.
Opening the expansion zipper allows the main compartment to expand a couple of inches front to back, and this also gives you a couple inches left and right of the padded insert. This is quite useful; you can stick a shaving kit and some clothes (or a brick of 120 film) in the extra left-to-right space.
The front organizer is accessible by undoing a wraparound zipper. This organizer varies between the two versions of the case (old and new). This picture is the new one:
Hump pockets: On both versions, there are two humps on the front section of the bag that are just padding; the humps have two side zippers that allow you to access two items the size of a Sekonic L-358 meter.
Key hook: On both versions, this a very handy feature when traveling.
Mesh pockets: Both versions have one mesh pocket on the front (flap) and back of the organizer. These were designed to hold 35mm film cans, but today they hold lens pens, Speck Grabbers, SD cards, small cords, etc. For scale, the mesh on the front part holds two Gepe waterproof SD card cases (6 cards total); the rear holds three (9 cards total).
Pen pockets: The old version has two, on the left as you look at the open organizer from the front. The new version has two on each side.
Padded internal pockets: this where the design changed significantly. On the original, between the front “hump” pockets (shown above with a red thing in one and a filter case in the other), there is a single pocket that holds 5 rolls of 120 film. On the new version, here are two smaller ones. On the rear side of the organizer, the old version had two equally-sized padded pockets (holding 7 rolls of 120 or an equivalent-sized object like a paperback book, Walkman… er, portable hard drive), one with a velcro flap over it. The new vesion omits the flap and includes more pen pockets. The flap is actually useful for restraining wound-up cords that want to un-wind.
Tablet pocket: be very careful. The P415 has a full-width, zip pocket between the slot for a roll-on bag and the main bag. This pocket is not a great place to put tablets because it is (a) near the outside of the bag; (b) easy for others to get into; and (c) vulnerable to impact from the handle of your roll-on bag. The old version of the P415 also had a zipper pocket inside the zipper pocket – and that metal zipper pull would scratch the hell out of a tablet. Leave this one to magazines/boarding passes and stick your tablet in the internal area discussed above.
Attachment point for roll-on bags: one useful thing about this bag is that you can slip it over the extended handle of your roll-on bag. The bad news is that when the P415 is loaded, the 2″ of webbing for the attachment, even with the snap closed, is not always enough to prevent the bag from swinging backward. More modern bags have a handle attachment point that runs most (if not all) if the height of the bag, providing more stability.
Strengths in use: Usually, a camera bag is something else trying to be a camera bag. The P415, by contrast, is a camera bag that is capable of serving other purposes, such as being an overnight bag. Extended, it can take a shaving kit and extra clothes, in addition to a decent amount of photo gear. My P415 has done yeoman’s duty in Europe, Africa, Asia and South America. The zippers and connectors are well thought-out and quiet. The only velcro on the modern version is in the umbrella loop, top handle (why does this separate at all?) and the interal dividers. The original has only one additional velcro point, the covered organizer pocket. The fabric has proven to be almost indestructible (as “ballistic nylon”probably should be), and the foam has now held up for more than a decade. The leather parts are a little dry, but none of them have any relationship to the function of the bag. The design in general has aged well. Although it was designed in an era where laptops did not exist, where cameras were big, and imaging was limited by how much film you could carry, the spaces in the bag are still usable for modern photo appliances.
Weaknesses in use: The P415 has the typical vices of the open-top shoulder bag and exactly the same ones as the Domke F-803: there is an open space between the top of the bag and the flap over it. This allows faster access to equipment without dragging painted objects over zippers – but it also allows small objects to fall out if you are not careful. That this is in any way water repellent would be an overstatement. The nylon will repel rain for a short time, but within about 20 minutes, water will start making its way into the top cover. It will be quite a while before that moisture gets to your equipment, though. It is still a lot more effective than any form of canvas. The multiplicity of pockets can also get you; I thought I had lost a NEX-5 charger and battery in New York; it surfaced in one of the crevices of the bag right after the return period for the replacement was up… Finally, the only thing to have failed, long-term, is the pull on the zipper that operates the expansion figure. It’s not expensive to repair, but the YKK zipper pull was easily bent.
Upshot: the P415 is a good counterpoint to Domke hair-shirters and the over-designed, under-functional flavor of the week from San Francisco. In its way, it is minimally designed (no flaccid water bottle nets, no stripes, no modular attachment points) and maximally functional, without presenting many pickpocketing opportunities (or enticements). There are a lot worse ways to spend the $169 MSRP on a bag. I can think of few better ones.